Previous Episodes

Automating the Customer Journey, With Jamie Gilleland

Filed in Podcasts, Previous Episodes on February 9, 2023

Jamie Gilleland had a thriving franchise company that was absolutely killing it.  A $3 million IPO on Wall Street, it had been named to the “Top 100 Franchises” by Franchise Market Magazine, and guess what?

She was diagnosed with a brain tumor the size of a golf ball.

They told her that she had less than 6 months to live.

They told her there was a less than 20% chance of surviving any surgery options.

As a result, Jamie had to step away from her business for 3 months to take care of her health – with 3 small children.

While Jamie was out, literally fighting for her life, the business failed.  You see, while Jamie had literally written the book on how the franchises would operate, she hadn’t even thought about the systems for the corporation to operate without her (and it was 2007 and the economy was beginning to fail).

THAT was where and when Jamie became passionate about creating systems for business owners that allow them to regain time, step into the role of “Leader” in their own company, and eventually, step away from their business while the systems they’ve created run their companies.

Her mission now is to show business owners and entrepreneurs how and where to automate and systemize the operational and “behind the scenes” stuff so they can focus on growing their business and sharing their genius.

Tune in and hear Jamie’s answers to questions such as:

  •  What started you on this business journey?
  • When did the light go on that so many things in a service business could be automated? After all, Amazon and the world online have made many of us aware you could automate products, but services? Especially in the classic sense of a small business. How’d you figure that out?
  • What are some metrics you’ve uncovered with automating? How much time are business owners saving? How is this affecting their bottom line – their closing ratios, their profitability, their potential for growth?
  • What industries or verticals do you see the biggest potential to add automation in, especially in the world of the “classic” small local or regional business, or the archetypical “second career” start-up?
  • If there is one thing you want our listeners to take from today, what is it?
  • And much, much more!

Activity Tracker –


The Science of Mindfulness, With Craig Goldberg

Filed in Podcasts, Previous Episodes on February 7, 2023

In today’s world, finding time to be “mindful” can seem like a virtually impossible task. Nearly everything seems more important than “doing nothing.”

However, the toll that the stress of everyday living can take on your body is considerable, even though you may be so used to it, you don’t even feel it. You just know you are in a constant state of anxiety.

Craig Goldberg, President of inHarmony Interactive, explains how he too used to struggle with any kind of meditation, but shares how he found a tool and new ways to hack the process of mindfulness.

Discover a mindfulness hack that drastically shortcuts the meditation process.

Tune in and hear Craig’s answers to questions such as:

  • How do you define mindfulness?
  • Why is mindfulness and taking time to meditate so important?
  • A lot of the work you do is around sound and vibration. What’s the connection to mindfulness?
  • What is the difference between the sympathetic and parasympathetic responses, and do we have control over them?
  • How do you specifically help people with mindfulness and what are the benefits of meditation and mindfulness?
  • And much, much more!



7 Fact-Finding Strategies Entrepreneurs Must Pursue Before Product Development, With Mike Goldsby

Filed in Podcasts, Previous Episodes on February 2, 2023

Entrepreneurs are challenged with uncovering real problems and designing elegant solutions to those problems. Yet all too often entrepreneurs reverse this process. What results is known as the “great product, no market” mistake.

Taking a deep dive into fact finding will move entrepreneurs from assumptions about markets, customers and competitors to informed decisions and strategic actions.

Mike Goldsby has seven fact-finding strategies that will allow entrepreneurs to uncover information that will lead to better problem definition and superior solutions in the long run.

Tune in and hear Mike’s answers to questions such as:

  • How can people make progress when they feel stuck?
  • How can people reframe problems to help them find solutions?
  • What is the process for going from an initial idea to a successful solution?
  • What is the science behind coming up with ideas that work in the marketplace?
  • How can someone be creative and good at following through on ideas?
  • How can a company figure out who their real customers are?
  • And much, much more!


What You Need to Know Before You Hire Your First Employee or Contractor, With Andrea MacKenzie

Filed in Podcasts, Previous Episodes on January 31, 2023

Aligning the best people with the right roles in your business is one of the most important foundations of business growth and attractive workplace experiences.

Keeping role alignment top of mind is critical to organization-related decision-making – from hiring to individual performance enhancement, to assembling special project teams, to establishing reporting structures, to investing strategically in training and development, and more.

Andrea MacKenzie, Founder of Lead With Harmony, is a team and leadership development expert who helps business owners and executives hire strategically and develop their teams towards improved performance, lower stress, and stronger leadership.

Discover how to define, attract, and select the best fits for your team who possess the skills, values, and strengths you need most!

Tune in and hear Andrea’s answers to questions such as:

  • What are the most common mistakes people make in the hiring process?
  • What are some of the blind spots that perpetuate stress, conflict, and burnout in the workplace?
  • What are the benefits of using Kolbe assessments for hiring, improving teams, and developing strong leadership?
  • What is your advice for people looking to hire the right person to enhance teamwork and culture?
  • And much, much more!

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The Never Retire Strategy, With Dustin Serviss

Filed in Podcasts, Previous Episodes on January 24, 2023

It is not a secret we all are in a unique Life-stage and designing our ideal Lifestyle. Sometimes dealing with financial decisions or planning can get in the way of living our full desires. This is the world Dustin Serviss helps people with day in and day out.

Determining all of your financial issues and creating your financial dashboard can pinpoint where your gaps are located along with your opportunities. Dustin and his team uses your wealth edge to lower risk and accelerate your net worth growth.

Tune in and hear Dustin’s answers to questions such as:

  • Why is this new wealth mindset so near and dear to you?
  • In very basic terms, what process could you leave listeners with to understand your message?
  • In what ways have you documented this process and how can others utilize it in their life?
  • What tips can you give couples/spouses that have a tough time talking about money?
  • And much, much more!

How to Make Your Investments Recession Proof, With Mark Khuri

Filed in Podcasts, Previous Episodes on January 19, 2023

Diversification and risk management is achieved through ownership of multiple properties in multiple regions, rather than traditional real estate investing of putting all your eggs in one basket.

If you are looking for annual cash flow, passive income and growth, that’s where Mark Khuri’s experience and access to deal flow allow his company to participate in an unusually favorable investment environment.

Mark discusses how his company maneuvers to ensure that their investments can hold out against the dramatic instabilities of the market as well as a potential recession.

Tune in and hear Mark’s answers to questions such as:

  • Why Affordable Housing is one of our favorite asset classes
  • Strategies to create a recession-resistant real estate portfolio
  • Tips on deal underwriting and financial analysis
  • Current investment environment and how to reduce risk
  • How we adjust our investment strategy to current market conditions
  • And much, much more!

Entrepreneurs With a “Build It and They Will Come” Mentality Are Destined to Fail, With Will Russell

Filed in Podcasts, Previous Episodes on January 17, 2023

The quote “Build it and they will come” is a fallacy.

Entrepreneurs simply cannot expect a good idea or product to be enough to drive a high volume of early success. Would-be entrepreneurs must first test a new business idea out in the world to learn if and why people will pay money for it, and depending on the answers to those questions, launch it in the most effective and profitable way. One small slip, one shortcut, or one missing puzzle piece can bring their entrepreneurial journey to a premature end.   

Based on his insider perspective, Will Russell describes his 5-step system using on-the-ground examples of what it takes to launch and maintain a successful business, addressing:

  • How entrepreneurs can take the risk out of risk-taking
  • How the 5-Step High-Profit Launch System delivers entrepreneurs a “go” or “no-go” recommendation
  • How to build an audience around your idea before you launch
  • What strategies will make potential customers want your product
  • What online tools and platforms best support your 5-step launch process
  • How to scale and optimize growth to power your profit

Tune in and hear Will’s answers to questions such as:

  • What’s the number one mistake you see new entrepreneurs make?
  • How can someone implement your strategies on a limited budget?
  • How should entrepreneurs be navigating their strategies during an economic downturn?
  • How does a recession/global uncertainty affect the launch industry?
  • If you had one piece of advice for new entrepreneurs, what would it be?
  • And much, much more!


7 Step Blueprint to Passive Wealth, With Rob Chiang

Filed in Podcasts, Previous Episodes on January 12, 2023

Frustrated with all of the time-consuming activities related to property management and looking for a better, faster and easier way to build passive wealth?

In his new book, 7 Step Blueprint to Passive Wealth, Rob Chiang walks you through real life lessons where you will learn the correct mindset that separates wealthy business owners from struggling operators.

Rob’s 7 Step Blueprint to Passive Wealth Using the Heroics System covers:

Home – Build a farm/brand for your new service/business in the industry
​Expertise -Obtain all appropriate licensing
​Rules – Designate all assignments to the team members with training
Outcomes – Create leaders within the organization
​Insulate – Obtain all necessary insurance, legal protection and backup plans
​Collect – Software and automatic collection systems
​Scale – Profit from & Grow the business 2x, 5x, 10x and enjoy financial freedom

Tune in and hear Rob’s answers to questions such as:

  • How to start from a humble beginning and build up to being a real estate investor
  • When to leverage and hire a team
  • How to become a business owner and not an operator
  • Discomfort is part of growth in any business
  • The importance of finding your blind spots
  • And much, much more!



How to Combat Affiliate Fraud, With Kelly Ground

Filed in Podcasts, Previous Episodes on January 10, 2023

Advertising fraud is a concern regardless of industry. Bots and fake traffic result in payouts but no sales.

Juniper Research found that $68 billion of digital advertising spend will be lost globally to fraud this year, up from $59 billion last year. This can be devastating for brands that rely heavily on the pay-per-click (PPC) model to drive traffic.

More recently, affiliate marketing has come under scrutiny for potential fraud. One study predicted the amount lost to affiliate fraud this year at $3.4 billion. And while that seems to paint a grim picture of affiliate marketing, it doesn’t tell the whole story.

Even though fraud is possible, a well-run affiliate program is far less likely to lose money due to fraud, thanks to checks and balances that detect anomalies.

Kelly Ground’s 15+ years of affiliate marketing experience gives her a unique perspective on how to provide strategic guidance and support to AP’s global affiliate program management teams.

Tune in and listen to Kelly’s answers to questions such as:

  • Can you discuss the evolution of affiliate marketing?
  • What is affiliate fraud?
  • What are the multiple tools and processes you can put in place to ensure that traffic is qualified?
  • Affiliate marketing is growing, and with growth comes more learnings and changes. Therefore, how do you ensure your strategies and techniques are monitored with checks and balances?
  • And much, much more!


Are you ready to get more from your affiliate marketing program and partnerships?

The Video Every Company Needs, With Tony Gnau

Filed in Podcasts, Previous Episodes on January 5, 2023

Did you know that almost 93% of brands say they got new customers due to the videos posted on their social media accounts? (According to HubSpot.)

Yet, 60% of marketing teams struggle with creating engaging content.

Enter Tony Gnau, Chief Storytelling Officer and founder of T60 Productions. Tony specializes in storytelling for business rooted in journalism, to tell the story that connects and engages with audiences. He’s built video content for brands like United Airlines, Walgreens, U.S. Bank, Goose Island Beer Company, CommonSpirit Health, and NBA All-Star Dwyane Wade and T60 Productions has won 17 Telly Awards, in addition to Tony’s 3 Emmy awards.

Tune in and listen to Tony’s answers to questions such as:

  • The core videos for video marketing success, including “About Us” videos.
  • The best marketing strategy to ensure customers watch videos and take action.
  • What to do before and after video production is complete to maximize results.
  • How to add music for impact and making the most of client testimonials.
  • When a DIY video is the best media choice, like when your audience opposes big companies or you’re a small business.
  • And much, much more!


Tony’s new book Lights, Camera, Impact