Podcasts

Marketing Best Practices for Small Online Businesses, With Steve Mastroianni

Filed in Podcasts, Previous Episodes on September 14, 2021

All businesses have their challenges, regardless of size. Successful marketing is one of those challenges.

Small business has to compete with big business to be seen and heard. But how do you rise above the noise?

Steve Mastroianni took a unique idea and built a successful online business with it. He joins Adam to share his insights and experience in marketing small business online.

Discover:

  • How Steve made a career out of his online business idea;
  • The four pillars of profit are profile, produce, promote, and propel, and which of these pillars is most overlooked by small businesses trying to grow;
  • What a “damage plan” is and why it’s important to have one;
  • The “5 Why” exercise, and how can it make new entrepreneurs successful;
  • And so much more!

If you want your small business to be seen and heard, don’t miss this episode!

 

The Pros and Cons of Being a Successful Solopreneur, With David Duford

Filed in Podcasts, Previous Episodes on September 9, 2021

Being a solopreneur comes with many challenges and rewards.

From being your own boss and having flexibility to the challenges of earning and income and growth, being a solopreneur is not for the faint of heart.

Successful solopreneur, David Duford, joins Adam to enlighten us on the pros and cons of being a business owner…especially in the insurance industry.

Discover:

  • How a person succeeds and avoids failure in the insurance business;
  • Insurance is considered by many to be a boring, unsexy business model – why someone should run their own business in selling insurance;
  • Most people think of sales jobs as unethical and high pressure; is this the right portrayal;
  • And so much more.

Ready to become a successful solopreneur? This episode is for you!

 

Building a Noteworthy Reputation, With Eric Edelist

Filed in Podcasts, Previous Episodes on September 7, 2021

Your reputation means everything. Even the slightest mark on your reputation can have a huge impact on your business.

Are you on top of what’s being said/posted about you or your company online?

Eric Edelist built his company to provide local businesses with a next-level, proactive way to catch and resolve customer issues and improve their public image.

He joins Adam to discuss the importance of public image and how to protect yours.

Discover:

  • How improving customer reviews increases revenue;
  • What business and marketing strategies are and aren’t working now;
  • Why customer communication is essential to business growth;
  • Quick tips on improving public image;
  • And so much more!

Ready to polish up your public image? Tune in!

3 Keys to Maximize Profitability Without Hustling or Cutting Back, With Rachel Marshall and Bruce Wehner

Filed in Podcasts, Previous Episodes on September 2, 2021

Have you ever been sitting alone with your thoughts, and wondered, “Am I really doing the best I can with my money?”

You know you need to take control of your finances, but how do you know who to trust to help you get there?

Enter wealth strategist experts, Rachel Marshall and Bruce Wehner. They join Adam to share their proven 3-step process that helps you create time and money freedom by keeping more of the money you make, protecting it, and investing in cash-flowing assets.

Discover:

  • What Privatized Banking is;
  • Why Privatized Banking improves every area of your financial life;
  • How Infinite Banking is like investing in real estate;
  • How wealth is a team sport, and what are you missing without a family office model;
  • And so much more!

Get the clarity you need to make money decisions with confidence, so you know today is secure, and so is your future.

Scaling Any Business and Adjusting to Growth, With Les McKeown

Filed in Podcasts, Previous Episodes on August 31, 2021

You can’t spot-fix sustained success.

What brings you success in one stage will bring you stress in the next stage. So how do you escape it?

Les McKeown joins Adam to talk about predictability scaling and how to scale any business while adjusting to growth.

Discover:

  • Why it feels like your business is crashing and burning when you were doing so well for so long;
  • How to keep up with the pressures of growth;
  • How to build a leadership team who can help you scale;
  • And so much more!

Growth doesn’t have hurt. Tune in and find out more!

Proven Process For Scaling Online With Digital Events, With Israel Duran

Filed in Podcasts, Previous Episodes on August 26, 2021

Today, more than ever, companies are moving to digital events vs. in-person events. This is not going to go away.

Digital events are a fantastic way to scale your business as you can reach a much wider audience.

Israel Duran has the steps to successfully scale your business online using digital events and he joins Adam to share them.

Discover:

  • The main ingredients to a successful business;
  • How digital events can scale your business online;
  • The proven process used to scale businesses with digital events;
  • And much more!

It’s time to step into the age of digital events. Tune in.

The Secret to Building Your Brand and Business Simultaneously, With Christopher Salem

Filed in Podcasts, Previous Episodes on August 24, 2021

Building a brand requires a lot more than picking out website colors and creating a logo. It’s about how you want the end user to feel when they hear your name.

Building a business requires a solid brand. But how do you build both at the same time?

Christopher Salem has the answers. He joins Adam to share how you can build your brand and business together.

Discover:

  • Why how we think impacts how we connect at a deeper level with our audience;
  • Why core values are important with building a brand and business simultaneously;
  • The process to become a trusted advisor in your business or area of expertise;
  • Why a value statement is important for sustaining a brand and business simultaneously;
  • And so much more!

Whether you’re just starting out, or you’ve been in business for a bit, this is a must-listen-to episode!

 

Pivoting to Virtual, With Daniel Chan

Filed in Podcasts, Previous Episodes on August 19, 2021

2020 was a year of change for all of us. A huge number of workers  pivoted to working from home. While the commute was nice, working from home also presented its challenges.

Magician Daniel Chan was the go-to entertainer for the Silicon Valley elite, performing at swanky corporate events and company parties for anywhere between $500 and $5,000.

But after the coronavirus and subsequent city shutdowns hit, large gatherings were banned, and Chan’s business was hit hard. And so Chan has had to get creative with how he makes a living and has pivoted to performing over Zoom.

He joins Adam to share how he took his magic act from the road to Zoom.

Discover:

  • What it’s like being a magician;
  • How Daniel made the decision to pivot to virtual shows;
  • How you can take your show on the road without leaving your home;
  • And much more!

Don’t miss the magic of this episode!

Level Up With Your Personal Brand, With Claire Bahn

Filed in Podcasts, Previous Episodes on August 17, 2021

88% of consumers do research before they purchase, such as who is the best, what are the ratings and reviews and any other supporting info, etc.

If someone does research on you or your expertise, what will they find?

Ideally, you’d like them to find the content you created, such as a blog article, a video on your YouTube channel that specifically speaks to them, and the problem they are currently having. They then recognize you as an authority and the obvious choice to help them solve their problem. Hence, your personal brand, people can research you and your company and decide whether you’re worth working with.

Claire Bahn is a branding expert. She joins Adam to discuss your personal brand and why it matters.

Discover:

  • What personal branding is and why it should matter to you;
  • Why you can’t hide from your personal brand anymore;
  • How a great personal brand is the foundation for a successful career;
  • How entrepreneurs and business owners can boost revenue by showcasing their subject expertise and leveraging their authority;
  • Why ignoring your personal brand negatively affects your ROI;
  • And much more!

What does your personal brand say about you? Tune in and find out!

 

Financial Intelligence, With Henry Daas

Filed in Podcasts, Previous Episodes on August 12, 2021

Let’s be real – looking after your money is a PAIN. Maybe you’ve already tried. You read a bunch of books, took some (free) seminars, trolled the web and tried your best to craft a plan. You may have even sat with some financial professionals who pitched you on their system or whatnot. They made it seem like rocket science because they want to manage your money for you.

Managing your own money doesn’t have to be complicated – unless you want it to be!

Finance expert, Henry Daas, joins Adam to teach us some tricks on managing our money.

Discover:

  • What the biggest money ‘trap’ is;
  • Where the money is hiding;
  • What Financial Intelligence is;
  • And so much more!

Ready to become a money expert? Tune in!