Previous Episodes

The Voyage of Levitate in Hybrid-Plant Performance, With Albie Masland

Filed in Podcasts, Previous Episodes on June 18, 2024

Welcome to an exciting episode where we delve deep into the transformative world of hybrid-plant performance with Albie Masland, founder of Valor Craft Performance, now proudly rebranded as Levitate. In this episode, we explore the remarkable synergy of cannabis, functional mushrooms, and natural extracts and how they come together to maximize human potential.

Join us as Albie shares his inspiring journey, from serving veterans to reshaping Valor Craft Performance into Levitate, a brand dedicated to enhancing human performance through natural means. Albie’s dedication to supporting veterans and his innovative approach to health and wellness are truly remarkable, and he provides a wealth of knowledge on the benefits of hybrid-plant synergy.

Gain valuable insights from Albie’s entrepreneurial wisdom as he discusses the challenges and triumphs of his journey. Learn about the pivotal moments that led to the rebranding of Valor Craft Performance to Levitate and how this transformation is paving the way for a new era in health and wellness.

This episode is packed with actionable advice and inspiring stories, making it a must-listen for anyone interested in the intersection of natural health, entrepreneurship, and human potential. Discover the keys to Levitate’s success and get inspired by Albie Masland’s visionary approach to hybrid-plant performance.

Tune in to hear Albie’s thoughts on:

  • How do the benefits of cannabis, functional mushrooms, and natural extracts come together to enhance performance and productivity?
  • Can you share some specific examples of how Levitate’s products help individuals achieve more in their day-to-day lives?
  • What sets Levitate apart from other companies in the hybrid-plant performance industry?
  • What motivated you to take over Levitate, formerly Valor Craft Performance, and make it your own? How did you approach renovating and revamping the brand, product offering, and mindset?
  • What are some of the wins and challenges you’ve experienced in your first year at Levitate? How have these experiences shaped your entrepreneurial journey?
  • What lessons have you learned from the losses, miscues, and challenges you faced along the way? How have these lessons influenced your growth and decision-making as an entrepreneur?
  • And much, much more!

Connect With Our Guest:



  • Instagram – @get.levitate



The People-Data Equation That’s Saving Today’s Startups, With Nikki Blacksmith

Filed in Podcasts, Previous Episodes on June 11, 2024

What entrepreneur doesn’t dream of hitting it big with the next Big Idea? After all, that’s the premise of hit TV series like ABC’s Shark Tank and famous startup accelerators like Y Combinator. But are shiny new ideas enough? Not by a long shot.

A stunning 65% of VC-backed startups fail because they obsess over ideas—instead of their people. Yet it’s their people who generate ideas and build products. Their people close sales, make big decisions, and keep the business humming. And when they’re not managed well, it’s these people who will quickly become the biggest problem.

“To build a successful startup or invest in one, analyzing human capital—in every way possible—must be priority number one,” says scientist-practitioner Dr. Nikki Blacksmith, co-author of the new book, Data-Driven Decision Making in Entrepreneurship: Tools for Maximizing Human Capital. “To compete in today’s market, hard data, not gut feelings or past experience, is your savior.”

Tune in to hear Nikki’s thoughts on:

  • The startup ecosystem has exploded in recent years, yet many ventures fail. What role do you believe human capital plays in increasing their success rate?
  • Your book emphasizes the importance of human capital data in entrepreneurship. Why is this often overlooked compared to other metrics?
  • Beyond your book, what are some key takeaways you want listeners to remember about the power of data and human capital in creating successful entrepreneurial ventures?
  • The startup ecosystem suffers from significant inequities in funding. How can data-driven human capital analysis contribute to fairer and more inclusive investment decisions?
  • How can data-driven insights on team dynamics and human capital compatibility inform the matching process between investors and founders?
  • Your book provides valuable insights, but how can entrepreneurs and investors practically implement these data-driven approaches in their decision-making process?
  • What tools or resources do you recommend for startups and investors to get started with leveraging human capital data effectively?
  • And much, much more!

Connect With Our Guest:





Permission to Spend, With Tom Wall

Filed in Podcasts, Previous Episodes on June 4, 2024

In this insightful episode, we sit down with Tom Wall to discuss how to eliminate fear from your retirement, minimize taxes, and gain the confidence to take control of your finances. Millions of Americans are under-enjoying their retirement because they’re afraid of the “what-ifs” that could derail their best-laid plans. They worry about living too long, market crashes, or the need for expensive ongoing care that their plans cannot support. The fear of running out of money at a critical time is a major concern.

Tom sheds light on how the financial industry often focuses on the allure of accumulating investments without considering how to effectively use them later in life. With a modern twist on a centuries-old strategy, Tom’s insights will help you understand how to begin with the end in mind, setting up your finances to maximize income throughout your lifetime while ensuring your goals are protected.

Tune in to hear Tom’s thoughts on:

  • Where did your passion for life insurance come from?
  • What’s your take on the infinite banking concept?
  • How can people optimize their savings and investments while avoiding excessive taxes?
  • What advice would you give to someone looking to make a major career change?
  • How would you respond to someone that says whole life insurance is a bad investment?
  • Where do you think clients are being underserved in the financial planning world?
  • And much, much more!

Invitation from Guest: 
Get Tom’s FREE Strategies & Insights – Join other high-performing advisors maximizing their opportunities each and every month with proven systems and strategies.

Order your copy of Tom’s book, Permission to Spend: Maximize Your Retirement with the Best-Kept Secret in Personal Finance today! 

Connect With Our Guest:





The Massive Hidden Market of Industrial Real Estate, With Joel Friedland

Filed in Podcasts, Previous Episodes on May 21, 2024

Discover a unique and transformative investment strategy that defies conventional wisdom: investing in real estate with no debt!

In this episode, we delve into the remarkable journey of Joel Friedland, who, after facing a devastating period of depression due to massive debt during the ’08 recession, completely rethought his approach to real estate.

Joel’s story unveils how he recognized that many in the real estate industry are akin to gambling addicts, and how he developed innovative strategies to make sound decisions when millions of dollars are at stake.

Join us as we explore the untapped potential of industrial real estate and learn from Joel’s insights on building a successful, debt-free investment portfolio.

Tune in to hear Joel’s thoughts on:

  • What are the most difficult decisions you’ve had to make during your investing career?
  • What are some of your biggest mistakes/regrets?
  • How do you make major decisions? What is your economic outlook? How do you mitigate risk?
  • What is the hardest question that investors ask you?
  • What advice do you have for someone starting out in business?
  • And much, much more!

Connect With Our Guest:





Building Your Brand of Gold – Six Critical Impressions, With John Golden

Filed in Podcasts, Previous Episodes on May 14, 2024

In this episode, John Golden delves into the essential elements of building a standout personal brand in today’s digital landscape and explores the significance of a robust online presence, discussing strategies to craft an impactful digital footprint through social media, websites, and professional profiles.

Moreover, we uncover the importance of maintaining a polished and consistent professional image across all interactions, from attire to communication style. Consistency and professionalism play pivotal roles in shaping how others perceive your brand.

Additionally, we tackle the crucial role of networking in personal branding. Our guest shares invaluable insights on cultivating meaningful connections, navigating industry events, and leveraging networking opportunities to enhance brand visibility. Join us as we unlock the secrets to building a brand of gold through six critical impressions.

Tune in to hear John’s thoughts on:

  • How can individuals utilize social media, websites, and professional profiles to create a robust digital footprint and bolster their personal brand?
  • What are some effective strategies for maintaining a professional image across various interactions, including attire and communication style?
  • How does networking contribute to personal branding, and what are some practical tips for cultivating meaningful connections and leveraging networking opportunities?
  • Can you provide examples of industry events where individuals can enhance their brand visibility through networking?
  • In what ways can consistency and professionalism in networking activities contribute to the overall success of personal branding efforts?
  • And much, much more!

Connect With Our Guest:


X: @JohnGoldenFRR



9 Tips for Navigating the Inevitable Unexpected: Secrets from a Biotech CEO, With Stan Rose

Filed in Podcasts, Previous Episodes on May 9, 2024

If there’s any guarantee in business, it’s that you should expect the unexpected. The bad news is that in a five-year business cycle, a startup will likely face more than one inevitable but unexpected event. The good news is that there are specific skills entrepreneurs can master to increase the likelihood of keeping their enterprise afloat.

It’s not if something happens, it’s when. Inevitable unexpected events are a major cause of an otherwise great business’ collapse. 90% of startups fail in the first five years. 63% of tech startups will tank. Despite a brilliant team creating, scrutinizing, and refining the models; or passionate, supportive investors; or stellar plans and vetting, if leaders can’t adequately address the unforeseen, they put the entire operation at great risk.

Biotech executive Stan Rose offers wisdom from decades of navigating the trenches of this rapidly growing field. But his essential practices apply to any industry and entrepreneurial venture. They help leaders best prepare for the unexpected, increasing the odds that they will be able to overcome hurdles or leverage opportunities they never saw coming. They also help build a total approach and awareness that extends into other challenges, forming a playbook for success.

Tune in to hear Stan’s thoughts on:

  • Talk about your own trajectory — you were an MIT scientist. How did you shift to becoming an entrepreneur?
  • What about the challenges that face startups — why do so many fail?
  • What would you say is an entrepreneur’s most common (and damaging) blind spot?
  • Does the pace of change and the pace of growth today have an impact in terms of using the usual strategies to scale a new company?
  • Talk about the term “inevitable unexpected events” — it almost sounds like a paradox, but it isn’t. Can you explain it?
  •  Have you seen any recent instances of a well-known firm or entrepreneur facing an unexpected event? Did they prevail, or could it have been better handled?
  • What can entrepreneurs and leaders do to avoid these events?
  • And much, much more!



Leading with Clarity: How to Make Hard Conversations Easy, With Divya Ramachandran

Filed in Podcasts, Previous Episodes on April 23, 2024

In this episode, Divya Ramachandran delves into the often overlooked yet foundational element of leadership – emotional clarity.

With her deep expertise in leadership coaching and emotional intelligence, Divya unpacks the “Hierarchy of Clarity,” illustrating how emotional clarity paves the way for clear decisions, clear goals, and ultimately, clear communication.

She argues that the cornerstone of facilitating difficult conversations lies in the ability to recognize and accept our emotions before taking any action.

This episode promises to offer leaders at all levels invaluable insights into transforming challenging dialogues into opportunities for connection and understanding, fostering a culture of empathy and impact within their teams.

Tune in to hear Divya’s thoughts on:

  • Can you share with us your journey from working in tech to becoming a leadership coach and how it shaped your perspective on emotional clarity?
  • What inspired you to focus on emotional clarity as a cornerstone of effective leadership and communication?
  • Could you explain the concept of the “Hierarchy of Clarity” and how it influences leadership and team dynamics?
  • How do you help leaders recognize and address their own emotions before approaching difficult conversations?
  • In your experience, what are the most common barriers leaders face in achieving emotional clarity, and how can they overcome them?
  • What practical steps can leaders take to start integrating emotional clarity into their daily leadership practice?
  • In what ways do you think emotional clarity impacts decision-making and goal-setting in a leadership context?
  • Lastly, for leaders listening to this podcast, what is one piece of advice you would give them on making hard conversations easy through the lens of emotional clarity?
  • And much, much more!

Invitation From Guest:

Let’s face it, if you’re a leader, you’re doing one hard thing after another. We often think that we could do it all if we just had more time, but it’s clarity that’s the real key to effective leadership. This short guide shares five reflections, each told through a personal anecdote, that will help you reframe how you think about the scarcity of time, and instead focus on finding the clarity you need to do hard things well.

Connect With Our Guest:


Social Media:


The Science of Selling Using a Systematic, Data-Driven Sales Process, With Mark Petruzzi

Filed in Podcasts, Previous Episodes on April 16, 2024

Where do you look to find the guidance needed to develop sales teams and processes tailored to how your prospect wants to buy, not how you think they want to buy?

How do you leverage data, artificial intelligence, and metrics in ways not possible just a few years ago, so you no longer have to rely on instinct, intuition and tribal knowledge?

The answer: Through data science, sales analytics, metrics analysis, and the introduction of artificial intelligence combined into a structured selling approach.

In a practical approach created to unleash the full potential of any sales organization, Mark Petruzzi presents a modern selling guide with a straightforward, step-by-step process to close profitable deals in a multi-decision maker context.

Embracing the process and technology changes he describes, including advice from industry titans, companies and their sellers can increase sales velocity significantly.

Tune in to hear Mark’s thoughts on:

  • How can the integration of AI technologies enhance data-driven selling strategies in the B2B SaaS space? What specific use cases have demonstrated significant success?
  • In what ways do advancements in AI impact the personalization of sales interactions within B2B SaaS? How can businesses leverage these technologies to create more targeted and effective communication with clients?
  • Could you share insights into the role of predictive analytics in B2B SaaS sales and how organizations can use AI-driven data analysis to forecast customer behavior and optimize their sales funnels?
  • As AI continues to evolve, what challenges and ethical considerations should B2B SaaS sales professionals be mindful of when implementing AI-driven strategies? How can they navigate these concerns?
  • Can you provide examples of how AI-driven automation has streamlined and improved the efficiency of B2B SaaS sales processes? What lessons can be learned from these implementations?
  • How can businesses effectively train and empower their sales teams to leverage AI tools and data analytics in their daily activities, ensuring a seamless integration that enhances rather than replaces human expertise?
  • And much, much more!

Invitation From Guest:

Order Data Driven Selling today >>>

Creating Wealth Through Franchising, With Kim Daly

Filed in Podcasts, Previous Episodes on April 9, 2024

Are you tired of working tirelessly for someone else’s dream? Do you dream of being your own boss and building a successful business on your terms? If so, this episode is for you!

Kim Daly takes us deep into the world of franchising and explore how you can transition from being an employee to becoming a successful franchisepreneur.

We’ll uncover the ins and outs of owning a franchise, from choosing the right franchise opportunity to navigating the challenges and rewards of entrepreneurship.

Tune in to hear Kim’s thoughts on:

  • Why franchising is a “safe” investment even in an uncertain economy
  • The real value proposition in investing in a franchise
  • Why the franchise industry grows in good times and in bad
  • How people build wealth and the life of their dreams through franchising
  • How to select the right franchise for your background, interests, skills, finances and life goals.
  • And much, much more!

Invitation From Guest:

Free webinar: Creating Wealth Through Franchise Ownership –

Leveraging Specific Skills for Monumental Success, With Ferdinand Mehlinger

Filed in Podcasts, Previous Episodes on April 2, 2024

From the Groundbreaking Team at Backrub to a Billionaire-Mentored Entrepreneurial Titan, Ferdinand Mehlinger shares how entrepreneurs can rebound from failure to success through mentorship and leveraging their existing skillset.

Tune in to hear Ferdinand’s thoughts on:

  • What was it like when you worked at Backrub, which is now Google?
  • How did you handle your biggest loss?
  • What has developed you into who you are now?
  • Do you plan on doing anything with AI?
  • What has been your biggest learning experience this past year?
  • And much, much more!

Invitation From Guest:

Ferdinand’s team has a page of freebies they’ve curated from around the web to assist entrepreneurs. The list is updated weekly.