Previous Episodes

Smart Customers, Stupid Companies, With Michael Hinshaw

Filed in Podcasts, Previous Episodes on February 20, 2024

For the past decade, companies have strived to act at least as smart as their customers (and more importantly, the stakeholders they want to attract).

Today, it’s common knowledge that digitally enabled customers demand anytime, anywhere access to the companies that serve them. Increasingly empowered and disloyal, these customers recognize what many companies don’t: that the world has changed dramatically, but many companies haven’t.

Forget innovation—in our increasingly omni-channel, always-on, customer-first world, many companies aren’t even sure how to keep up.

McorpCX President, Michael Hinshaw, explains that disruptive innovation is “already providing individuals with tools more advanced, in many cases, than the most sophisticated commercial enterprises had just five years ago.”

Tune in to hear Michael’s thoughts on:

  • What are some key indicators of a successful customer-centric transformation within a company?
  • How do you approach the challenge of aligning organizational structures and processes to improve customer experience?
  • Could you give an example of how innovation in technology has directly enhanced the customer experience in a project you’ve worked on?
  • How do you measure the success of a customer experience strategy?
  • And much, much more!

Invitation from Guest: 

Order your copy of Michael Hinshaw’s book, Smart Customers, Stupid Companies today.

Service Business Owners + Money Management = Thriving, With Danielle Hayden

Filed in Podcasts, Previous Episodes on February 13, 2024

Join us for a conversation with Danielle Hayden, Co-Founder and CEO of Kickstart Accounting, Inc.

In this episode, we delve into her mission to empower six-figure and beyond female entrepreneurs. With over 15 years of finance expertise, Danielle guides business owners in understanding their numbers through bookkeeping and financial analysis.

Discover the keys to creating profitable, sustainable, and enjoyable businesses. Gain insights on real financial analysis, support, and the confidence needed to build the sustainable wealth you deserve.

Tune in to hear Danielle’s thoughts on:

  • Who is the most overlooked member of a business money team?
  • What are Emotional and Fear-Based Spenders?
  • What does the Kickstart Accounting team do to support both groups?
  • How does Danielle and the Kickstart Accounting team help clients to let go of the stress and overwhelm when it comes to bookkeeping, payroll and money mindset?
  • What is “healthy business spending” and how does it enhance profitability?
  • How to pay yourself as a business owner—and why it’s irresponsible not to?
  • And much, much more!

Invitation from Guest: 

How to Pay Yourself as a Business Owner Or Top Tax Deductions for Every Business Owner
https://kickstartaccountinginc.com/gift/

Employee Autonomy and Accountability Can Go Hand in Hand, With Drew Jones

Filed in Podcasts, Previous Episodes on February 6, 2024

Companies continue to struggle to fully understand and manage their cultural potential. As a result, employee engagement in American firms has hovered at around only 30 percent for decades. Yet leaders who move from abstractions and ideals to tangible and employee-centric facets will create conditions that allow their teams to build culture organically from the bottom up.

Contemporary managers too often adhere to the misbegotten idea that people are inherently incapable and untrustworthy, and therefore need managerial control. Yet when employees and teams are empowered to make important decisions, self-organize, and work autonomously to achieve their project goals, such self-management not only improves employee engagement but generates more productive and adaptive teams. Organizations can experiment with elements of self-management that, once in place, will reveal how employee autonomy is equaled by accountability.

Drew Jones focuses on aligning management practices to ways that enable employees to innovate, adapt, and outcompete the competition.

Tune in to hear Drew’s thoughts on:

  • How does your approach to managing corporate culture different from the many other approaches out there?
  • What do you mean when you say that Microsoft’s financial turnaround under Satya Nadella began as a cultural turnaround?
  • What do you think companies need to do to stem the tide of quiet quitting and the Great Resignation?
  • What is Activity Based Working (ABW), and why do you think it is such an effective solution for companies’ hybrid working challenge?
  • Why do you say that innovation is as much an HR issue as it is a business growth issue?
  • Why do you think employee engagement levels in American companies have remained so low for so long?
  • You refer to Nike’s former CEO, Mark Parker, as an anthropological leader with a high level of cultural intelligence (CQ). What do you mean by that?
  • What do you mean when you talk about ‘the natural company?’
  • And much, much more!

 

How Branding Can Help Develop You, With Zachary Colman

Filed in Podcasts, Previous Episodes on January 30, 2024

Discover the transformative power of branding in this episode!

Explore personal branding for professional growth, emphasizing authenticity and storytelling. Dive into business rebranding strategies with a focus on building a community-centric approach.

Learn how to foster engagement, collaborate effectively, and create a brand identity that resonates with your audience. Join us for actionable insights to elevate your personal and business brand in the ever-evolving landscape.

Tune in to hear Zachary Colman’s thoughts on:

  • How to go from a me to a we to an us
  • How to build retention internally and externally with multiple locations
  • What to focus on being a brick and mortar
  • Being a fitness advocate
  • Building a community
  • And much, much more!

Invitation From Guest:

A free download that will help leaders in the gym space determine where they are at in regard to building a community.
https://creatitive.com/downloads/brand-questionnaire/

The Secret Sauce to Building the Life of Your Dreams, With Tyler Woodall

Filed in Podcasts, Previous Episodes on January 23, 2024

Meet Tyler Woodall, the visionary entrepreneur who doesn’t just build businesses; he transforms them into unstoppable forces. In a mere two years, he took an insurance agency from ground zero to a seven-figure powerhouse. Now, at the helm of a groundbreaking venture, Tyler is revolutionizing the way businesses operate.

Imagine a world where businesses not only thrive but do so effortlessly. Tyler’s current venture is a testament to this vision. His company specializes in empowering businesses to automate processes, reclaim precious time, and propel themselves to new heights.

Tyler’s journey isn’t just about numbers; it’s about creating a legacy of innovation and success. From the inception of an insurance agency to the cutting-edge world of business automation, Tyler is rewriting the rules and setting a pace that others can only aspire to follow.

If you’re ready to redefine what’s possible for your business, Tyler is the catalyst you’ve been searching for. His expertise isn’t just a track record; it’s a promise of transformation. Step into the future of business with Tyler, where automation isn’t just a tool – it’s a game-changer.

Tune in to hear Tyler’s thoughts on:

  • What is your background, and how did you get here today?
  • Tell us more about how you have automated this business, and your systems in place to manage over 70 employees
  • You talk about building your dream life. What does that mean?
  • And much, much more!

 

 

Beating Corporate Malaise to Lead With Faith and Passion, With Brent Pohlman

Filed in Podcasts, Previous Episodes on January 16, 2024

When Brent Pohlman landed his first job working at his father’s business, Midwest Labs, at 15, he had no idea the path that lay ahead.

Through decades of building on his father’s legacy, Brent has learned that no matter what incentives you offer, employees will only truly listen to a manager who leads with faith, passion, and heart.

His new book, Leaders Look Within, shares the lessons he’s learned through practical lessons and management guides.

Tune in to hear Brent’s thoughts on:

  • Values First: A strategic plan to transform teamwork with people who share your strong values, resulting in a remarkable work environment
  • Routine is Key: A daily routine to bring your A-game every day and create a work life balance, resulting in greater trust, power, emotional intelligence, and productivity
  • Nothing is Insurmountable: Questions to discover what is holding you back from being the leader you want to be
  • And much, much more!

Invitation From Guest:

Brent’s free leadership guide.
https://ceoofyourheart.com/signup/

Uncover the Stories That Hold You Back, With Jackie Bebenroth

Filed in Podcasts, Previous Episodes on January 9, 2024

Don’t let your stories hold you back.

How many times have you caught yourself saying, “I’m just too close to it…”?

Like you, many visionary leaders make critical branding decisions based on their own experiences and biases.

For over two decades, Jackie Bebenroth has crafted meaningful stories for some of the nation’s top brands. Now, she helps entrepreneurs and executives read between the lines to break through the limitations of perception and connect with real, underlying brand value.

Tune in to hear Jackie’s thoughts on:

  • What are the signs that indicate it is time to re-brand?
  • What are some of the most important considerations when re-branding?
  • What are some of the common roadblocks when undertaking a re-branding project?
  • What makes a re-branding a success?
  • And much, much more!

The Hidden Dangers of Focusing Excessively on Operational Efficiency, With Filippo Passerini

Filed in Podcasts, Previous Episodes on January 2, 2024

Bringing constant innovation to business processes to weather an incoming disruption involves having an “open market mindset.” An open market mindset ensures that organizations continually question the status quo, take educated risks on business process evolution, and develop contextual intelligence. Yet, efficiency-alone solutions can eventually hurt overall business process effectiveness.

Pushing cost efficiencies at the expense of customer experience, or separately from the overall business value, is a mistake. For example, call center services across industries have evolved over time from onshore to offshore to automated. In the process, some have become virtually inaccessible or have lost their human touch. Therefore, business process design must deliver both operations efficiency and customer satisfaction.

Filippo Passerini shares decades of experience to share tangible steps for revolutionizing business operations.

Tune in to hear Filippo’s thoughts on:

  • Why transforming business processes (like Finance or HR) is important to winning in the marketplace
  • Why most business transformation programs fail — and what can be done to avoid it
  • How to proactively keep business processes across the company from becoming obsolete
  • What leaders must do to create a culture of change
  • How to measure progress along your transformation journey
  • And much, much more!

 

Mastering Leadership, With Jones Loflin

Filed in Podcasts, Previous Episodes on December 26, 2023

You’re busy.

You are already feeling overloaded.

You’d like to build greater capacity in yourself and members of your team, but where would you find the time?

In short, you want to take your leadership to the next level, but the question is “How?”

You need a fresh and practical blueprint.

Jones Loflin says that new approach is built on four words: Grow, Cultivate, Prune, and Harvest.

Tune in to hear Jones’ thoughts on:

  • How did you come up with the title, “Juggling Elephants” for a book about work life balance?
  • What are the biggest reasons we all feel a constant sense of overload in our lives?
  • Why do you say “The problem is not time management, it’s choice management?”
  • Where do you start when coaching someone who is struggling with too much to do?
  • What are 1-2 “milestone moments” you have had in your career so far?
  • What is something new you are learning about these days?
  • And much, much more!

Invitation From Guest:

Powerful presentations to help you gap between where you are and where you want to be.
www.jonesloflin.com

Do Less, Live More, and Breathe Easier With Holistic Productivity, With Lisa Zawrotny

Filed in Podcasts, Previous Episodes on December 19, 2023

Is it possible to do less, yet achieve more? Yes! When you approach productivity the right way, you’ll get further, faster, with less effort and without burning out.

Have you tried those popular “tried and true” productivity approaches only to be let down??

You’re not alone!

Those productivity approaches aren’t designed with multi-taskers and multi-passionates in mind. (Too limited!)

Those productivity approaches encourage burnout by focusing on doing more, which is impossible for caregivers. (Dangerous!)

Those productivity approaches make you feel like something is wrong with you. (Not so!)

Worse yet, adding more to try to fix what’s already too much is creating overwhelm, not reducing it. It’s time to change that.

Lisa Zawrotny is a Productivity Strategist + Accountability Coach and is here to show us how to do less and live more.

Tune in to hear Lisa’s thoughts on:

  • What does it actually mean to be productive?
  • Why do we need to care about Energy Management versus Time Management?
  • Why do serial entrepreneurs especially need to approach productivity differently?
  • What’s one step to help us declutter our lives?
  • What are the steps to creating a to do list that doesn’t trap you?
  • And much, much more!

Invitation From Guest:

Listen to Lisa’s podcast, Positively Living: Do Less, Live More…Breathe Easier
https://positivelyliving.buzzsprout.com/