How to Use Video in Your Marketing to Get More Clients, With Jason Hsiao

Filed in Podcasts, Previous Episodes on January 29, 2019 0 Comments

Videos can make you some serious money. And adding a video to your landing page can increase conversions by 80%.
It’s no surprise why. Video content is some of the easiest to consume and video production is more cost effective than ever — you can shoot in high-quality, 4K video with your smartphone.

There’s just one issue. When you don’t know what you’re doing, it can also be one of the hardest types of content to create.

Jason Hsiao is the co-founder of Animoto, an easy-to-use, online video maker. He joins Adam to bring you some of his best tips for creating marketing videos that convert.

Along with his top tips, you’ll discover:

  • Why video is the most powerful way to communicate what matters;
  • Examples of how a business owner could implement video to wow their clients and customers;
  • How Animoto is different from the other video creation tools;
  • How Animoto has stayed current with marketing trends over the past decade;
  • And much more.

If you’re ready to boost your sales with video, don’t miss this!

About This Guest: ()

Jason Hsiao is the co-founder and Chief Video Officer of Animoto, an award-winning online video maker that makes it easy for anyone to create professional-quality marketing videos, even if they have no technical skills and have never created a video before. With the mission of empowering everyone to create powerful videos regardless of age or experience, Jason founded Animoto with his high school and Dartmouth College friends back in 2006. Animoto’s certified partnerships with Facebook, Instagram, YouTube, and the Small Business Administration give it unique insight into the changing social media and business landscape -- which may be why more than 1-million businesses around the world are already using Animoto to create marketing videos. Prior to founding Animoto, Jason was a producer for MTV Networks and Comedy Central.