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Entrepreneurs are challenged with uncovering real problems and designing elegant solutions to those problems. Yet all too often entrepreneurs reverse this process. What results is known as the “great product, no market” mistake. Taking a deep dive into fact finding will move entrepreneurs from assumptions about markets, customers and competitors to informed decisions and strategic […]
02.07.23 – The Science of Mindfulness, With Craig Goldberg
In today’s world, finding time to be “mindful” can seem like a virtually impossible task. Nearly everything seems more important than “doing nothing.” However, the toll that the stress of everyday living can take on your body is considerable, even though you may be so used to it, you don’t even feel it. You just […]
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7 Step Blueprint to Passive Wealth, With Rob Chiang
Frustrated with all of the time-consuming activities related to property management and looking for a better, faster and easier way to build passive wealth? In his new book, 7 Step Blueprint to Passive Wealth, Rob Chiang walks you through real life lessons where you will learn the correct mindset that separates wealthy business owners from […]
How to Combat Affiliate Fraud, With Kelly Ground
Advertising fraud is a concern regardless of industry. Bots and fake traffic result in payouts but no sales. Juniper Research found that $68 billion of digital advertising spend will be lost globally to fraud this year, up from $59 billion last year. This can be devastating for brands that rely heavily on the pay-per-click (PPC) model […]
The Video Every Company Needs, With Tony Gnau
Did you know that almost 93% of brands say they got new customers due to the videos posted on their social media accounts? (According to HubSpot.) Yet, 60% of marketing teams struggle with creating engaging content. Enter Tony Gnau, Chief Storytelling Officer and founder of T60 Productions. Tony specializes in storytelling for business rooted in […]
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