09/21/21 – Niche, Please! How to Narrow Your Focus and Grow Your Small Business with Social Media, With Skyler Irvine

Filed in Upcoming Episodes on August 11, 2021

TikTok, YouTube, Facebook, Instagram. These words are enough to strike fear in the heart of any established business owner over thirty-five.

But there’s good news for entrepreneurs overwhelmed by social trends in digital media: you don’t have to be an expert in every platform, change your business model, or hire a marketing intern.

But this doesn’t mean your work is done.

You’ve already conquered the enormous challenge of building a successful company or small business. Now, it’s time to find your niche and own it.

Skyler Irvine joins Adam to show you how to adapt your marketing strategy, meaningfully connect you with your customers, and focus on the platform that drives results.

Discover:

  • How radio “changed the game of marketing”;
  • How to choose the right platforms for your business;
  • Which social platforms have the potential to drive the most revenue;
  • How business owners can adapt their marketing strategies (both digital and traditional) to their social media strategy;
  • And so much more!

Technology may have changed, but your story hasn’t. Tune in and clear up the confusion around social media.

Click Here to Listen Live on Tuesday, September 21st, 2021 @12:00 Noon Eastern >>>

About This Guest: ()

Skyler Irvine is the founder and CEO of RenzlerMedia, a digital production company that helps entrepreneurs and small businesses tell their unique stories and support their brand with technology and social media. He believes everyone has their own path to success, one based on distinctive ideas and interests that separate every good entrepreneur from their competition. According to Skyler, pursuing our interests allows us to turn our ideas into money and erase the line between work and play. Skyler graduated from the University of California, Santa Barbara with a degree in global studies and international relations. He lives in Phoenix, Arizona with his wife and three kids.