The Secret to Building Your Brand and Business Simultaneously, With Christopher Salem

Filed in Podcasts, Previous Episodes on August 24, 2021

Building a brand requires a lot more than picking out website colors and creating a logo. It’s about how you want the end user to feel when they hear your name.

Building a business requires a solid brand. But how do you build both at the same time?

Christopher Salem has the answers. He joins Adam to share how you can build your brand and business together.


  • Why how we think impacts how we connect at a deeper level with our audience;
  • Why core values are important with building a brand and business simultaneously;
  • The process to become a trusted advisor in your business or area of expertise;
  • Why a value statement is important for sustaining a brand and business simultaneously;
  • And so much more!

Whether you’re just starting out, or you’ve been in business for a bit, this is a must-listen-to episode!


About This Guest: ()

Christopher Salem is an Executive Coach, Corporate Trainer, and Professional Speaker mentors C-Suite, business leaders, entrepreneurs, and sales professionals to build and protect their brands by raising their level of influence as trusted advisors to maximize their results. He also works with companies to create an interdependent work environment and thriving culture through a growth mindset foundation, effective communication, transparent leadership, and higher engagement. His book Master Your Inner Critic / Resolve the Root Cause – Create Prosperity went international best seller in 2016. He also co-authored the recent edition to "Mastering the Art of Success" with Jack Canfield. His weekly radio show Sustainable Success is part of the Voice America Influencers Channel. Chris is also an accomplished business & emotional intelligence strategist, award-winning author®, certified mindset expert, radio show host & media personality, and wellness advocate.