Succeeding as a Fashion Entrepreneur, With Maria Pesin

Filed in Podcasts, Previous Episodes on January 7, 2020

Every serious entrepreneur needs a well thought out business plan. In the fashion sector, this is even more critical.

Where does your product/idea fit into the market?

Do you have a realistic estimate of what it’s going to take?
To be successful your business needs an effective plan for attracting new customers. Do you have a viable go-to-market strategy?
These are just a few of the questions that senior apparel industry executive, Maria Pesin, has the answers to. Joining Adam, Maria shares 25 years of experience in the fashion industry building million-dollar brands from the ground up.
  • How much money you need to start a business;
  • What is a competitive analysis and why should someone do one;
  • What is a USP (unique selling proposition);
  • What is meant by product focus;
  • The most important things you should do when setting up your website;
  • And much more!

If you’re looking to break into the fashion business, this episode is for you!

About This Guest: ()

Maria Pesin is a senior apparel industry executive with an outstanding history of achievement and over 25 years of field experience. She has developed brands from the ground up and taken well-known names to new heights of excellence. Her proven leadership ability has led her to spearhead marketing operations. She has constructed and implemented business plans for New York apparel giants like Fleet Street and GIII Apparel Group, building multi-million dollar brands. Maria has established herself as an expert in everything from merchandising and sales to product development and budgeting.