Craig Swanson

Craig Swanson is an entrepreneur, business coach, and co-founder of the online learning platform CreativeLive. Craig thrives being the secret weapon partnering with online businesses such as KaisaFit, Sue Bryce Education, and The Wedding School by helping them into the multi-million-dollar mark and even acquisition.

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Craig Swanson's Guest Appearances

Stepping Back From Your Businesses and Removing Ego, With Craig Swanson

Filed in Podcasts, Previous Episodes on January 27, 2022

As business owners, we often get our personal identity mixed up with our business identity. And sometimes that’s necessary if you’re a personal brand.

But most often it’s not necessary and causes confusion and muddies the waters.

When this happens, it can be time to take a step back and remove your ego from your business.

Craig Swanson loves to be the secret weapon for businesses and watching them grow into multi-million-dollar companies. He joins Adam to share what he’s learned about building companies to this level, and why your personal ego needs to be removed.


  • Why it’s important to acknowledge your insecurities in order to grow your business;
  • Why you should be more like Aladdin on the magic carpet than Atlas holding the weight of the world when managing your business;
  • Why it is important to make sure your business doesn’t define your identity;
  • The reason you need to separate your self-worth from the operations and success of your company;
  • And so much more!

Is it time you took a step back from business? Tune in and find out!