As CEO of Yoko Co, Chris is focused on helping people, and the organizations they belong to, pave the road to a more Utopian world. He empowers heroic organizations to build and champion themselves using their most powerful asset, their web presence. Chris is an expert in web design and accessibility, digital marketing, company culture and social responsibility. His goal for himself and those he aids is to ultimately be driven by a purpose beyond profit.
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There is a saying in business, “Focus on the outcome, not the income.” While you’re in business of course to make a profit and create a lifestyle for yourself, chances are you started your company for a bigger reason than just money.
We often forget the big picture of why we started our business as we get lost in the minutae of the actual building of the business. But focusing heavily on the outcome…what impact are you creating for your customers and the world…creates a stronger business sense and structure than just figuring out how to make money.
Chris Yoko is focused on helping people, and the organizations they belong to, pave the road to a more Utopian world. Joining Adam in this episode, he brings his expertise and strategy for organizations to build and champion themselves using their most powerful asset, their web presence.
Discover:
12/01/20 – The Changing Marketing and Growth Trends of the US Auto Industry, With Matt Moore
Most car dealer CRM solutions are designed as a cookie-cutter, single automotive software solution. But is that really a good idea? An enterprise-level dealership has different CRM needs than the independently owned used car dealership. Likewise, the mid-level franchise dealer has its own, unique needs. Add to this the fast growing trend of buying cars online […]
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Sean Conley lived and breathed football from the time he was a young child. After making starting kicker in at the University of Pittsburgh, he played for three NLF teams. The cutthroat world of pro sports chews through players like Conley. His punishing NFL career was a soul-crushing cycle of injuries and rejections — and […]
12/15/20 – Trust Based Networking-Proven Ways to Stop Meeting and Start Connecting, With Mark Given
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Small Business Owners CAN Beat the IRS, With Charles Read
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Entrepreneur Cooperatives: A New Way To Build A Powerful Tribe, With Gary Henderson
As entrepreneurs, we face new challenges every day. Trends are changing. The economy is changing. There is no one-size-fits-all solution. Imagine you enter a room of industry leaders, experts, business strategists, ideal customers, and referral partners. Imagine they know who you are, what you do, and that they are all rooting for your success. How […]
How To Play Through Uncertainty…Especially Now, With Jeff Harry
Do you remember back in 2019 when we told ourselves and our friends: 2020 is going to be my year! How is that working out? How do we finish this year where we are not simply reacting to the chaos, but learning to flow through it? Play. Jeff Harry plays on the clock with some […]
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