As CEO of Yoko Co, Chris is focused on helping people, and the organizations they belong to, pave the road to a more Utopian world. He empowers heroic organizations to build and champion themselves using their most powerful asset, their web presence. Chris is an expert in web design and accessibility, digital marketing, company culture and social responsibility. His goal for himself and those he aids is to ultimately be driven by a purpose beyond profit.
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There is a saying in business, “Focus on the outcome, not the income.” While you’re in business of course to make a profit and create a lifestyle for yourself, chances are you started your company for a bigger reason than just money.
We often forget the big picture of why we started our business as we get lost in the minutae of the actual building of the business. But focusing heavily on the outcome…what impact are you creating for your customers and the world…creates a stronger business sense and structure than just figuring out how to make money.
Chris Yoko is focused on helping people, and the organizations they belong to, pave the road to a more Utopian world. Joining Adam in this episode, he brings his expertise and strategy for organizations to build and champion themselves using their most powerful asset, their web presence.
Discover:
06/15/21 – How to Dominate Your Local Market With Google, With John Vuong
As a small business owner, you want to make an impact in your community and serve more customers. Doing that requires you to use internet marketing services that are high-quality and consistent. Do you have local search engine marketing that’s making a difference? If not, it’s time for a change. SEO and Google expert, John […]
06/22/21 – How To Create Your Business Lending Blueprint, With Oz Konar
Alternative lending thrives even through the tough times. More than 75% of the small business loan applications are declined by the traditional banks. Approval rates get worse during a recession, while the alternative lending industry keeps funding small businesses no matter what. The Alternative Lending Industry currently lacks a proven system that favors the growth […]
How to Connect with Your Team and Produce Better Business Results, With Meredith Bell
Communication is at the heart of leadership and teamwork. And for optimum performance, everyone needs to improve the way they communicate. But almost no one learns effective communication skills before entering the workplace. You can have a huge impact by applying only a few communication skills. You can learn about these skills in a classroom. But […]
Sales Strategy, Startups, and Scheduling, With Joseph Fung
Top tech companies are looking for top sales talent. When we talk about “tech sales”, what we usually mean is business-to-business (B2B) software-as-a-service (SaaS) sales. This means that we’re talking about selling monthly or annual subscriptions to companies, for websites and apps that help to manage their work. There are thousands of B2B SaaS companies out […]
The Career Toolkit, With Mark Herschberg
Networking, negotiating, communicating, leading, career planning—all skills critical to your career success. But did anyone ever teach you these skills? Joining Adam is guest, Mark Herschberg, author of The Career Toolkit. Mark shows you how to design and execute your personal plan to achieve the career you deserve, including: Negotiating a job offer; Creating a […]
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