Alyson Lex got her start working for two of the highest-paid and most sought-after copywriters and strategists in the biz, Dan Kennedy and Bill Glazer. As the marketing manager for their company, Glazer-Kennedy Insider’s Circle, Alyson got a first-class education in all things direct response, and she’s used that education to build her own business providing copywriting and marketing strategy to clients all over the world. She’s been working on her education over the past 5 years, learning about online marketing, social media, relationships and networking – you name it! She uses her techniques to help clients everywhere from Baltimore, MD (her hometown!) to Australia make their marketing fun, effective, and profitable.
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Let’s face it – you can spend years learning how to create awesome copy. You could figure out how to write that info-product that’s been on your mind for months. You can burn the midnight oil thinking about headlines and CTAs and marketing funnels and all the stuff that goes into successfully making your marketing ROCK…
But if you aren’t asking the right questions to the right audience, all that hard work is going to go right down the drain.
Marketing expert, Alyson Lex, joins Adam to share how when you target your audience, and ask them the right questions, your copy will write itself.
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It’s believed that there are as many as 75 million workers that currently occupy the gig economy in the United States. That’s nearly one-third of American workers. Each day, new markets become available for people to utilize and create independent revenue streams for themselves, entering an evolving market that has long been known as the […]
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Businesses should be sold at a fair price for both buyer and seller in order for a bank to get behind it and fund the deal. If you hire the wrong business broker you are signing up for a lot of headaches and no results. A good broker will manage all of the pieces while […]
Creating Successful Mastermind Groups, With Aaron Walker
http://media.blubrry.com/business_creators_radio_show/p/businesscreatorsradioshow.s3.amazonaws.com/20200114-BCRS-358-aaronwalker.mp3Podcast: Play in new windowSubscribe: Apple Podcasts | Android | Google Podcasts | Stitcher | TuneIn | SpotifyThe popularity of mastermind groups has been steadily growing for decades. The experience of creating success through brainstorming with your peers, solving problems, generating creative ideas, designing strong action plans, and holding each other accountable has a high […]
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http://media.blubrry.com/business_creators_radio_show/p/businesscreatorsradioshow.s3.amazonaws.com/20200107-BCRS-357-mariapesin.mp3Podcast: Play in new windowSubscribe: Apple Podcasts | Android | Google Podcasts | Stitcher | TuneIn | Spotify Every serious entrepreneur needs a well thought out business plan. In the fashion sector, this is even more critical. Where does your product/idea fit into the market? Do you have a realistic estimate of what it’s going […]
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http://media.blubrry.com/business_creators_radio_show/p/businesscreatorsradioshow.s3.amazonaws.com/20191231-BCRS-356-dustyrollins.mp3Podcast: Play in new windowSubscribe: Apple Podcasts | Android | Google Podcasts | Stitcher | TuneIn | SpotifyThere is a very big difference between tax planning and tax preparation. Tax preparation figures out how much money you owe. Tax planning figures out how to pay less and only pay what you are legally required. Most […]
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