Today, when others choose to work with you, they are ‘buying into’ YOU, not your products and services. They are buying into your “Why”, your philosophy, your confidence, your demeanor, and the customer chemistry you create doing what you do. You’re brand is unique, as unique as your own DNA, and when you discover even […]
01/26/21 – Leasing Cell Towers, With Hugh Odom
Have you ever thought about placing a cell tower on any real estate you might own? The cell tower world can seem like a complete and total black box of unknowns. Even having done a number of cell tower deals and agreements in our self-storage business, how the cell tower industry is structured and how […]
02/02/21 – What is Absolute Marketing?, With Elizabeth Pampalone
Elizabeth Pampalone had many frustrations with “traditional” marketing methods as a small business owner. In response, she developed Absolute Marketing™ to connect with potential small business clients while improving her time management and increasing productivity, all without breaking the bank. Her new school of thought can help small business owners and professionals learn to utilize […]
How to Bring the Power of Agility to Brand Positioning, With Natasha E. Davis
Positioning your organization to be an unforgettable brand for the RIGHT reasons is the ultimate goal. However most small businesses jump right into creative branding (the fun stuff) – logos, websites, etc., and bypass the strategic branding. Ensuring the foundation of your brand is developed FIRST in order to remain impactful and profitable for the […]
Unsliced: How to Stay Whole in the Pizzeria Industry, With Mike Bausch
Sixty percent of restaurants don’t make it past their first year and 80 percent go out of business within five years. And the pizza business is more cutthroat, stressful, and multi-faceted than working on Wall Street. World Pizza Champion, Mike Bausch, joins Adam to help navigate the cutthroat world of pizza and restauranteuring. Discover: The […]
Increase Your Margins: Small Changes, Big Results for Your Business, With Martin Holland
If you knew that increasing your margins 1% would increase your profit 15%, would you do it? If you knew that increasing your sales 17% would double your profit, would you do it? If you knew why you are always short of cash, would you do something about it? Of course you would… if you […]
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